THE IMPORTANT FIRST STEP Time, resources and budget all go into your marketing plan and materials. The best way to optimize all that work you’ve put in is making sure they grab attention. ...
Continue ReadingTHE IMPORTANT FIRST STEP Time, resources and budget all go into your marketing plan and materials. The best way to optimize all that work you’ve put in is making sure they grab attention. ...
Continue ReadingSales Marketing Strategy Digital Marketing Technology CRM Hubspot
It happens every year at budget time. Our accountant hands me a list of software companies and asks, “Are we continuing all of these subscriptions next year?”
Continue ReadingLet’s start by painting some pictures we’re all familiar with… You’re excited about the quality service your organization can deliver. You can’t wait to send out an email or postcard...
Continue ReadingSales Agency Lifestyle Organizational Development Strategic planning
Excel spreadsheets, handwritten notes, emailing yourself details about a customer's preferences . . . all of these are ways that we input and track information about our leads, prospects...
Continue ReadingSales Branding Organizational Development
This is the third time we've updated this post—it's one of those blogs that has evolved as our client base has over the years. This time our refresh incorporates more behavioral science...
Continue Reading1 year. 3 designers. 12 logos. YEP, WE HAD A PRETTY BUSY 2020. From branding new businesses to helping established companies expand and refresh their visual assets—we spent a lot of time...
Continue ReadingAgency Lifestyle de Novo Drinks
Ah, 2020. Like the world’s longest game of blackjack—the hits just keep coming. It’s funny (and also cruel) that when we need each other the most, it’s never been more important to keep...
Continue ReadingAgency Lifestyle Marketing Strategy Facilitation
Have you ever sat through a boring focus group? How about a forced brainstorming session where everyone looks awkwardly at their hands, or where one person monopolizes the conversation?
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No one likes receiving mixed messages. Especially not your customers. And especially not during a global pandemic. In Iowa, where most COVID-related restrictions have already been lifted, a...
Continue ReadingAgency Lifestyle Digital Marketing Branding Design Video
The de Novo team is SUPER excited to share that we have won an Award of Distinction from the 26th Annual Communicator Awards!
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