Fresh

Marketing Strategy Digital Marketing Branding Strategic planning Design Web development

(AKA Fractional Marketing Team / AKA Retained Marketing Agreements)

Social Media Marketing Strategy Digital Marketing Web Development & SEO Blogging

Tried Threads yet? After less than a week after its public launch, more than 100 million users have joined the platform powered by Instagram. Its rapid adoption was likely made possible...

Digital Marketing Web Development & SEO

A voyage through the internet’s inception, predictable human antics, and the rule of our most superior search engine.

Digital Marketing Technology

In 2014, I wrote a blog that advised against using QR codes for business until they became native in everyone’s phone camera apps. In 2017, we published an updated blog about the...

Digital Marketing

Whether you are a marketer, a business owner or a traditional user, we’ve all experienced that heart-dropping moment when you hit “save” on a cover image and suddenly—it doesn’t look...

Marketing Strategy Digital Marketing

With recent changes to Apple’s privacy and security safeguards, those who relied on “Email Opens” as a key success metric are left holding a soggy bag of Thanksgiving leftovers.

Digital Marketing Organizational Development CRM Hubspot

If you would have told me in 2007 that the work we do at de Novo would be so heavily involved in human resources, I would have laughed, and maybe even said “No thanks!”

Social Media Marketing Strategy Digital Marketing Blogging

7-Minute Read The length of your content can make or break its success. Sometimes you need to get right to the point (think a social media...

Sales Marketing Strategy Digital Marketing Technology CRM Hubspot

It happens every year at budget time. Our accountant hands me a list of software companies and asks, “Are we continuing all of these subscriptions next year?”

Social Media Digital Marketing

No one likes receiving mixed messages. Especially not your customers. And especially not during a global pandemic. In Iowa, where most COVID-related restrictions have already been lifted, a...