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Fresh Thinking by de Novo.

At de Novo, your goals become our goals. It's how we help our clients succeed. Want to pull back the curtain and see how we do it? Check out our various insights and musings on our blog.

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Social Media Marketing Strategy Digital Marketing

The Facebook Newsfeed Changed—Now What?
By Ryan Shenefelt on February 27, 2018

On January 11, 2018, Facebook founder Mark Zuckerberg announced in a Facebook post that the company would make sweeping changes to its news feed.

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Social Media Digital Marketing

Why Facebook?
By Max Johnson on November 3, 2017

Are you advertising on Facebook? You should be. If you’re a business owner, one of the best ways you can increase exposure for your brand or business is with social media—especially...

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Social Media Marketing Strategy Digital Marketing

Marketing Tip: Attaching Websites to Snapchat
By Ryan Shenefelt on July 7, 2017

Snapchat has long been overlooked by marketers who view the toddler social network as "just for selfies." Through its recent updates, Snapchat has started to make itself more of a behemoth...

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Social Media Digital Marketing Experiential Marketing

The QR Code's Final Redemption
By Ryan Shenefelt on June 7, 2017

Estimated Read Time: 3 minutes Remember the QR Code? It's that little black and white box that looks like a cross between a bar code and a Sodoku puzzle. QR Codes were initially released...

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Digital Marketing

Motion in Email: Why is my Inbox so Wiggly?
By Jen Neumann on May 22, 2017

You have probably noticed that your inbox has a little more motion in it than it used to. This is mostly due to the rising popularity of GIFs (the offically pronunciation policy at de Novo...

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Social Media Digital Marketing

Facebook Rolls Out New Job Posting Feature
By Max Johnson on March 6, 2017

Looking for another way to advertise a job opening for your company? Enter "Facebook Jobs." This new job posting feature, unveiled in mid-February, allows employers to post job openings on...

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Social Media Digital Marketing

Snapchat Geofilters are the new Scout Badge
By Ryan Shenefelt on January 31, 2017

Snapchat. Gamification. Geofilters. Selfies. These are words that will make a seasoned marketer's head spin. But before you completely chalk this latest social media trend up to "the kids,"...

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