Sometimes You Need a Creative Escape

Posted by Jen Neumann on Aug 18, 2020 10:18:50 AM

Have you ever sat through a boring focus group? How about a forced brainstorming session where everyone looks awkwardly at their hands, or where one person monopolizes the conversation?

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Topics: Agency Lifestyle, Marketing Strategy, Facilitation

Planning for the Worst: Incorporating Crisis Communications into your Strategic MarComm Plan

Posted by Jen Neumann on May 4, 2017 2:37:10 PM

On April 22, 2017, news broke that another video surfaced on social media of an airline passenger being mistreated by staff - this time on an American Airlines flight. 

The airline immediately took responsibility and is investigating the incident. Officials say that the video does not reflect their values of "patience and empathy."

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Topics: Marketing Strategy, Facilitation

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